Ómós Digest #147: The Mystery Shopper
One way to give your business a competitive edge. Written by Cúán Greene.
Hi All,
Before we begin this week’s newsletter, I have a small announcement. You may have seen on my Instagram that I will be cooking at Spry Wine Bar in Edinburgh next week. I’m very excited because Spry is a place I have admired for ages. I was humbled to hear that Spry’s owners, Sam and Marzena, along with members of the Spry team, are avid readers of the Ómós Digest.
The two-day event will feature interesting and delicious dishes served à la carte, along with lots of great wine and engaging conversations. There are plenty of tickets available. Please note that although most dietary restrictions will be accommodated, the menu will not be suitable for vegans. You can purchase tickets here.
Looking forward to seeing you there!
Terms such as “mystery shopper” conjure up images of mindless reality TV shows surrounding high street chains and the ‘biggest brands’. They are useful only after a long, exhausting day when our minds refuse to absorb more information. Although entertainment might be the prerogative of these shows, beyond the world of reality TV, the enrolment of mystery shoppers into your business can be an easy and effective way of seeing improved change and transforming your business, giving you an extremely competitive advantage.